Lab testing, white-labeled for your business
Offer your clients bloodwork and diagnostics under your own brand — no lab, no license, no overhead. You set the price and keep the margin, and results turn into confident supplement recommendations.
Partnered with the largest labs in the country — thousands of collection sites across the US.
Thousands
of lab locations nationwide
No license
required to offer testing
Days
to results, delivered digitally
Your price
you keep the margin
Built for
You don’t need to be a clinic. If people already trust you with their health and performance, testing is a natural next step — and a new line of revenue.
Give clients objective data to train and eat by — and a reason to stay.
A premium add-on that differentiates your membership and lifts revenue per member.
Round out care with bloodwork your patients would otherwise go elsewhere for.
Order the panels you already recommend — under your brand, at your price.
Baseline and track the markers your audience cares about most.
Offer self-pay patients affordable lab access and capture the margin in-house.
How it works
Pick from our catalog or assemble custom panels. Set your own retail price on each.
Under your brand. A licensed physician network reviews and authorizes every order — so you don’t need a medical license.
A quick blood draw at one of thousands of collection sites across the country.
Results are delivered digitally. You bill your client, keep your margin, and turn findings into confident supplement recommendations.
The catalog
Hormones, thyroid, metabolic, cardiovascular, micronutrients, and more. Offer ready-made panels or assemble your own — you decide what to carry and what to charge.
Restrictions apply for residents of NY, NJ and RI: Quest Diagnostics and Labcorp panels can’t be ordered for patients with an address in those states. Panels run by other labs in our network are unaffected.
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A sample of what’s available — hundreds more, plus fully custom panels you build yourself.
Why partners choose us
You bill your clients directly and keep the difference — you set the price. We bill you one simple wholesale rate. No equipment, no inventory, no staff to hire.
Objective results make recommendations credible and specific. Testing lifts attach rates, order value, and retention.
Physician authorization, the national lab network, and HIPAA-grade results — all handled. You keep the client relationship and set your own prices.
Get started
Create your account and start building your lab menu in minutes — or send us a note and we’ll walk you through how testing fits your business.
Prefer to talk? Call (833) 695-7577 or email support@panelroute.com.
✓No setup fees or minimums
✓No medical license required
✓Activation typically within one business day
Tell us a little about your business and we’ll show you how it works.